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Four Cymru partners with Wales Tech Week to showcase Welsh innovation on the global stage

by August 4, 2025
August 4, 2025
The Welsh Government is weighing the introduction of tax breaks to stem the tide of people leaving the country, particularly from rural areas, and to preserve the Welsh language.

Four Cymru has announced a strategic partnership with Wales Tech Week 2025, the country’s leading international tech summit, to champion Welsh innovation, talent and ambition on the world stage.

Taking place from 24–26 November 2025 at the ICC Wales in Newport, the event will bring together technology pioneers, investors, policymakers and industry leaders from across the globe to connect, collaborate and do business.

Organised by Technology Connected, Wales Tech Week positions the nation as a global hub for emerging technologies, highlighting how digital innovation is transforming industries—from energy and manufacturing to finance and professional services.

The 2025 summit will spotlight how businesses of all sizes can adopt technology to improve performance, boost sustainability, and stay competitive. It also aims to break down barriers for sectors at different stages of digital adoption, opening new opportunities across the economy.

As part of the international Four Agency Group, Four Cymru will lead on strategic communications, brand storytelling and audience engagement to maximise the summit’s visibility and global impact. With offices in Cardiff, Aberystwyth, London, Dubai, Abu Dhabi and Riyadh, Four brings a powerful platform to showcase Wales’s growing tech ecosystem on an international scale.

Nan Williams, group chief executive of Four and a proud Welsh speaker from North Wales, expressed her excitement about the collaboration: “Wales Tech Week showcases the very best of Wales on the world stage. Cymru is building a special place in the international technology ecosystem—small enough to be connected, ambitious enough to deliver worldwide innovation, and with the hardworking ‘DNA’ to build the future as we built the past.”

“At Wales Tech Week you can experience the innovation, talent and ambition that make Wales a rising force in global tech. From world-firsts in compound semiconductors to cutting-edge cybersecurity, this is where international opportunity meets Welsh ingenuity.”

Through its Difference Makers initiative, Four has previously recognised figures such as Avril Lewis, managing director of Technology Connected, for their contributions to tech and innovation. The firm will play a pivotal role in ensuring the voices and insights of global tech leaders are heard far beyond the event.

Avril Lewis welcomed the partnership: “We’re thrilled to have Four Cymru on board for Wales Tech Week 2025. Their expertise in strategic communications and international reach will be invaluable in helping us tell the story of Welsh innovation to the world. This partnership strengthens our mission to position Wales as a global leader in technology and innovation.”

Wales Tech Week 2025 is set to be a landmark event in the UK tech calendar, uniting entrepreneurs, investors, academics and government to explore the future of digital innovation and its impact on business, society and the economy.

The event will be free to attend and centred around three core themes:

  • Tech for People
  • Tech for the Planet
  • Tech for Performance

To find out more or to register your interest, visit www.walestechweek.com.

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Four Cymru partners with Wales Tech Week to showcase Welsh innovation on the global stage

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